Web video script writing for JVC
JVC was rolling out their latest series of LCD televisions and home theater projectors. To match the style and sophistication of their products, JVC and their Web developer, Purple Crayons, chose to introduce the new line-up via streaming video.
The goal: detail the most customer-centric features for each model in an online video running 30 seconds or less.
The result: An enticing series of Web video scripts lasting 30 seconds or less detailing the most customer-centric features for each model. When visitors come to the JVC site to research their new models, they feel as though they’re one on one with a salesperson- virtually.
