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"…helped our company expand its share of the market."
In this day of e-mail notes net of grammar and punctuation, it has been refreshing to have Write Essentials prepare our copy. Her use of words and ideas has helped our company expand its share of the market. She has been "write on" understanding our business and how to tell our story to our customers and prospects.
Frank Dicker, Sr., CFO
Gold Rush Express
One Press Release, So Many Marketing Benefits
Can it be that effective publicity for your business is free? A well-written press release gives your company immediate credibility because it carries the silent endorsement of the publication where it appears.
A press release gives your company priceless exposure to targeted markets and helps build long-term relationships with key members of the local and trade media. Sending 3 or 4 press releases a month is the key to building relationships with local media and gives your business an advantage over your competition. Who will editors call when they need an industry expert or feature interview? YOU!
Once posted on your web site, keyword rich press releases also heighten your business’ appeal to those valued search engines that drive customers to your site. The more content containing keywords for the search engine spiders to search, the better your site ranks.
What’s Press Release Worthy?
What seems like standard operating procedure to you may be exciting news to the public. Not sure whether something is press release worthy? Run your press release idea by me. I’ll help you decide. If it’s not, I’ll ask you some questions about your business that could produce a great press release.
Press releases are one of my specialties. I write press releases designed to grab any editor’s attention and deliver it to you in standard media industry format. All you’ll have to do is send it off to the print or online publications of your choice!
Request a free quote.